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medialive!!, 18th-19th Oct 2011, Park Rotana, Abu Dhabi
 

medialive! Programme




 
Hussein Freijeh, Commercial Director, Yahoo! Middle East
Hussein Freijeh

Hussein Freijeh was appointed to the position of Head of Sales for Yahoo! Maktoob when Yahoo! acquired Maktoob in August of 2009. Today he is Commercial Director, and in this capacity, Hussein leads a team of over 30 online sales specialists covering markets across UAE, KSA, Kuwait, Egypt, Jordan, and Morocco.

During his tenure at Maktoob, Hussein was instrumental in establishing the startup’s renowned sales portfolio by building strong relationships with agencies and private businesses alike to grow the Maktoob Sales Operations into the forefront of media companies in advertising spend and market share.

At Yahoo! Maktoob, Hussein has been a driving force behind the company’s market leadership in display advertising and the introduction of innovative products that bring the best in digital technology, creativity, and measurement to advertisers in the Middle East. Hussein is one of the key industry players driving the shift to digital and contributing to the growth of Internet advertising market across the region.

With over 10 years of sales and media experience, Hussein is a frequent speaker and panelist, and has participated in more than 30 industry events. He holds a BSc in Computer Science from the Lebanese American University. .

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